Mercedes last year set a record of six consecutive drivers’ and constructors’ championship doubles, but Wolff said the team were just as motivated to continue their winning run into a seventh year.
Briton Hamilton this year is also bidding to equal Michael Schumacher’s record of seven drivers’ titles.
Wolff said: “Every year we set the right objectives and objectives that are being understood throughout the organisation.
“It is so important to wake up with the right purpose. I don’t see a lack of purpose in the organisation. The pain of losing is so much more intense and last longer than the joy of winning and the sheer thought about losing makes you forget about all your previous achievements.
“Last year’s achievements don’t buy us any credit, so all lap times go to zero and we are yet again in front of another challenge.
“In a way, there is a reason why six is a world record, because it is bloody difficult. We want to push that needle further. We have great partners who share the same values and will be pushing us.
“This year’s championship is a two-year championship. There is such a massive regulatory change for 2021 that balancing your allocation of resource will be crucial, and how much of your resource you switch to the 2021 car, because the learning and development slope is much steeper at the beginning and if you get it wrong, you can lose a lot of time.
“This is a challenge we have embraced through two regulation changes.”
